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7 tips that makes the iPhone camera so great

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Any smartphone camera can take a picture, but not every smartphone camera can take great pictures.

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What sets the iPhone camera apart from the competition? Here are the top 10 things that make the iPhone camera so great, plus some tips on how to use it to its full potential.

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1. Speed
The speed at which Apple can update iOS, and release new features, is one of its biggest strengths. Sure, it gets some people a little nervous—what if something goes wrong? What if my iPhone breaks? But mostly it’s an advantage because there are usually very few glitches when big new software updates roll out (compared to Android), and it means you get these upgrades faster than most other smartphone users.

2. Zoom
The iPhone 7 Plus is capable of recording 4K video at 24, 30, or 60 frames per second. So if you’re making a movie, you’ll want to be sure to adjust your shutter speed accordingly. If you’re just using it for Instagram photos and videos though, chances are good that a slower frame rate will still produce plenty of movement in your footage.

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3. Video Quality
All video should be of a good quality. It doesn’t have to be broadcast quality, but it should not be blurry, shaky or inconsistent. The difference between a low-quality photo and a high-quality photo is insignificant; however, bad video quality stands out like crazy.

4. MEMORY SIZE
On a typical phone, you’re probably not dealing with a full terabyte of memory. You can always remove pictures from your device using something like Google Photos or Apple’s own iCloud Photo Library to free up space and keep it from filling up too quickly. However, as any photographer will tell you, there are always going to be times when you want to get all your shots in-camera and still have space left over on your device.

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5. ACCESSIBILTY
One of Apple’s primary goals with its products is to be accessible to as many people as possible, even those who might not have experienced a tech-forward environment before. Part of how it does that is by trying to develop more universal ways for people to interact with their devices. For example, you don’t need special language support or voice commands to operate an iPhone—all you need is your voice.

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6. BATTERY LIFE
One thing many forget about smartphones is how quickly they can drain your battery. Even when you aren’t doing anything with your phone, it uses energy just to be on. For many users, a day of normal use will see them plug their phone in for a recharge before bedtime. As a photographer, battery life is especially important—which is why it’s good news that the iPhone has one of best batteries out there.

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7. LIVE PHOTOS
On a phone, it’s easy to take pictures of friends and family. What isn’t easy is capturing those fleeting moments when time stands still—the hugs, kisses, and tears. With Live Photos, you can capture these candid moments when your subjects are unaware they’re being photographed. When they play back on your iPhone or Mac, they bring your photos to life—right at that moment in time. (Apple)

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